Vriksha.ai — Privacy Policy

Effective Date: 1st December 2025

1. Introduction

Vriksha.ai ("we", "our", "us") is committed to protecting the privacy and security of individuals ("you", "user", "visitor") who access our website, use our applications, or engage with our services (collectively, "Services").

This Privacy Policy explains how we collect, use, store, and protect your personal data. By using our Services, you consent to this policy. If you do not agree, please do not use the Services.

2. Definitions

Personal Data: any information relating to an identified or identifiable individual — e.g. name, email address, phone number, IP address, usage data, etc.

Sensitive Personal Data / Information (SPDI): any data defined under applicable laws (e.g. government ID, health/biometric/financial info) — collected only if explicitly needed.

Services: Vriksha.ai's website, platforms, applications, APIs, SDKs, voice-AI tools, analytics tools, CRM, and other offerings.

Cookies & Tracking Technologies: browser cookies, local storage, device identifiers, analytics scripts, and other similar mechanisms.

3. What Information We Collect

We collect personal data when: you interact with us (signup forms, contact forms, demo requests); use our Services; or simply browse our website.

3.1 Information you provide

Name, company, role, contact email, phone number
Communication preferences (e.g. opt-in for WhatsApp/SMS)
Company/organization details when you represent an enterprise or government entity
Use-case details, interest area, product preferences

3.2 Automatically collected information

IP address, device/browser type, OS, localization data (for region-based services)
Usage data: pages/features used, timestamps, logs relevant to service usage (e.g. API calls, voice-AI usage)
Cookies and analytics identifiers (if consented) to help improve user experience, analyze traffic, and manage sessions

3.3 Sensitive data

We do not knowingly collect sensitive personal data (SPDI) unless required for a specific service (for example, KYC for certain enterprise users). If such data is collected, explicit consent will be sought.

4. Why We Collect & How We Use Your Information

We use your data for the following legitimate purposes:

To provide, support, and maintain Services (e.g. demos, onboarding, voice-AI, CRM, analytics)
To communicate with you: respond to inquiries, send updates, schedule calls/demos, send invoices/receipts
To personalize and improve user experience, site navigation, and service features
To monitor and analyze service usage, trends, performance metrics, and for internal analytics
For compliance, legal obligations, fraud prevention, and security
For marketing purposes — only with your explicit consent, and with clear option to opt-out

5. Cookies & Tracking Technologies

We may use cookies or similar technologies to collect usage and device information. You may opt-out or disable non-essential cookies via your browser settings or our Cookie Settings page, though this may affect functionality. We will ask for consent where required by law.

6. Data Sharing & Third-Party Services

We do not sell your Personal Data to third parties. However, we may share data with:

Vendors/service-providers (e.g. hosting providers, cloud services, payment gateways, analytics tools) to the extent necessary to deliver Services
Business partners when you opt-in for co-branded integrations, enterprise services, or partnership programs
Regulatory or legal authorities if required by law, court order or to protect rights, safety, or security

We ensure such third parties implement appropriate security practices consistent with this Policy.

7. Data Retention & Deletion

We retain your personal data only as long as necessary for the purposes outlined above, or as required under applicable law. Once the purpose is fulfilled (for example, the user withdraws consent or service relationship ends), we will delete or anonymize the data, unless legal obligations mandate continued storage.

8. Security Measures

We maintain reasonable technical and organizational safeguards — encryption, access controls, secure servers — to protect your data from unauthorized access, unlawful processing, or accidental loss or destruction.

9. Your Rights & Choices

Depending on applicable law, you may have rights including:

Request access to your personal data stored by us
Request correction or update of inaccurate or incomplete data
Request deletion or anonymization of your data (subject to retention obligations)
Opt-out of marketing communications or non-essential data processing
Withdraw consent at any time, where consent is the legal basis for processing

To exercise your rights, contact us via the details below. We aim to respond within reasonable time.

10. Cross-Border Data Transfers

If your data is transferred outside India (for services, hosting, or third-party processing), we ensure appropriate safeguards and compliance with applicable laws — e.g. encryption, data-processing agreements, consent mechanisms.

11. Children & Minors

Our Services are not directed at children under 18. We do not knowingly collect personal data from minors. If we become aware of such data collection, we will delete it promptly.

12. AI Calling & Automated Communications

12.1 What is AI Calling?

Vriksha AI utilizes advanced artificial intelligence technology to conduct automated voice calls. These AI-powered calls may be used for follow-ups, product demonstrations, service updates, appointment reminders, and other business communications.

12.2 Data Used for AI Calling

Name and contact details (phone number, email)
Communication preferences and history
Service/product interest areas
Call recordings and transcripts for quality assurance

12.3 Consent Requirements

We obtain explicit consent before initiating any AI-powered voice communications. Consent is collected through our forms with a mandatory checkbox. You have the right to withdraw consent at any time by contacting us at support@vriksha.ai.

12.4 Third-Party AI Services

Our AI calling infrastructure may utilize third-party AI and telephony service providers. These providers are bound by data processing agreements and are required to maintain appropriate security measures consistent with this Privacy Policy.

12.5 Your Rights Regarding AI Calls

Right to opt-out of AI calls at any time
Right to request human callback instead of AI
Right to access call recordings upon request
Right to request deletion of call data

13. Grievances & Contact

For any privacy-related questions, data access/removal requests, complaints or clarifications, contact us at:

Email: support@vriksha.ai

Address: FLAT C1-123, Gottigere Main Road, CHIKKA KAMMANAHALLI, Bannerghatta, Bangalore South, Karnataka, PIN Code: 560083

We will respond within a reasonable timeframe.

14. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices, services, legal requirements, or regulations. We will post the updated policy on our website with revised "Effective date". Continued use of Services following updates constitutes acceptance of the new policy.

15. Governing Law & Dispute Resolution

This Privacy Policy and any disputes arising from it are governed by the laws of India. Jurisdiction will lie in courts of Bengaluru, Karnataka, India.

16. Additional Provisions for Indian Legal Context

Vriksha.ai commits to comply with the recently enacted Digital Personal Data Protection Act, 2023 (DPDP Act) regarding processing of digital personal data in India.

We adopt best-practice data-handling aligned with Indian IT laws and data protection requirements: obtaining consent, ensuring transparency, offering opt-out, practicing data minimization, and reasonable security safeguards.

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